Product Decision

Product Decision
Concept And Levels of Product And Product Classification
- Product is defined as anything that is offered to a market for acquisition, attention...}

Product Decision
Product Life Cycle
- A new product passes through various stages known as product life cycle
- &nb...}

Product Decision
New product Development and its process
- Due to the rapid changes in taste, competition and...}

Product Decision
Concept and Strategies of Branding, Concept of Brand Equity
- According to Philip Kotler

Product Decision
Packaging-Levels and Importance, Product Line and Product Mix Strategies
- Poorly designed packages could cause headaches for the consumers and lost sales for the or...}

Product Decision
Service Marketing, Its Nature and Strategies
- Services have grown rapidly in recent years. Services now account for 75 to 80 percent of...}