Meaning, Importance & Components of Promotion

Promotion

Meaning, Importance & Components of Promotion

  1.  Promotion has been defined as “the coordinated self-initiated efforts to establ...}

Meaning, Features, Types & Importance of Advertising

Promotion

Meaning, Features, Types & Importance of Advertising

  1. Advertising consists of all the activities involved in presenting an audience a non- person...}

Personal Selling, Types and Qualities of Salesperson

Promotion

Personal Selling, Types and Qualities of Salesperson

  1. Personal selling is the most important ingredient in the promotion mix.
  2. Personal s...}

Sales Process: Meaning & Process of Indoor & Outdoor Sales

Promotion

Sales Process: Meaning & Process of Indoor & Outdoor Sales

  1. The act of selling goods by establishing a stall or shop at a certain place is called indoo...}

Meaning, Importance& Methods of Sales Promotion

Promotion

Meaning, Importance& Methods of Sales Promotion

  1. Sales promotion includes free samples, premium on sale and dealer incentive, contests, fair...}

Publicity and Public Relations

Promotion

Publicity and Public Relations

  1. Publicity is a special form of public relations. It involves news stories about an organiza...}